I love coming to this festival in the desert—it’s where we can just celebrate music, vibes, human connections. And I wouldn’t be caught dead doing so without my beloved Hint Water™. My favorite artist, DJ Milkman (supported by the USDA Dairy Board) opened the festival at the Nabisco™ Mainstage. We raised our hands in the air, fully protected from mosquitoes by SC Johnson OFF!® Botanicals®. Things reached their peak when she hit the Original Kraft Mac & Cheese drop. As the sun rose, we headed back to our tents, sponsored by the United States Army (“Be All You Can Be”).